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Print Providers Increase Digital Print Volume as Much as 65 Percent with Recent Xerox iGen4 Press Installs

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ROCHESTER, N.Y. – Three print service providers in southern California have seen their digital businesses soar as much as 65 percent since installing Xerox Corporation’s (NYSE: XRX) iGen4® Press.  Pairing the press with Xerox’s business development resources helped the companies uncover new revenue opportunities by focusing on best practices, staff training and target marketing.

The successful customers are:

  • San Luis Print and Copy’s digital volume increased by 65 percent with the Xerox iGen4. The company, located in San Luis Obispo, Calif. credits the press for quicker turnaround times allowing them to print more on-demand products. They also use XMPie®’s uDirect Studio software to create impactful, personalized collateral.  “We see additional growth opportunities with the press within our short-run book publishing business,” said Jim Killian, owner, San Luis Print and Copy.

Working with a Xerox business development consultant, the company developed a comprehensive marketing plan. The detailed plan included strategies for promoting and selling digital print and has shown early success in growing revenue. continue reading...

  • OC Direct Marketing, based in Santa Ana, Calif. has seen its color digital printing volume grow by more than 50 percent.  “With the Xerox iGen4, we offer the highest quality products with fast turnaround times – all without having to increase our prices,” said Jason Cliff, director, business development, OC Direct Marketing.

Cost Effective Color Printing

The use of color documents is continuing to rise in almost every industry. Therefore, you are probably looking for ways to reduce their color output costs. Fortunately, there are several smart ways that you can enjoy the benefits of color printing.iStock_000000300021Small

Tip 1: Avoid Ink Jet Printers

Color ink jet printers are often bundled with the purchase of a PC. Therefore, it is easy to accumulate them without actually purchasing them. Unfortunately, they are actually the most expensive color output devices to operate when running full-color documents longer than 1-2 pages.

Tip 2:  Eliminate Unnecessary Background Color

Documents with solid color backgrounds use a considerable amount of toner and take more time to process, slowing down the printing time. This can cause costs to skyrocket.

You can increase productivity and reduce costs by using bright colors on a white background. While a colorful background may look good on your computer screen, that same image will actually look more professional when printed with a white background. continue reading...

New Xerox DocuMate 3460 Delivers Fast and Easy Scanning of Documents and Plastic ID Cards

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PLEASANTON, Calif. – Xerox Corporation (NYSE: XRX) today announced a color sheetfed scanner that is small enough to fit on a desktop, optimized to scan ID cards and includes ultrasonic double-feed detection technology.  The latest generation in this award-winning scanning series, the Xerox DocuMate®3460 scans 60 pages per minute / 120 images per minute in duplex and lists for $1,595.

The Xerox DocuMate 3460 is designed for desktop use in any office where scanning plastic ID cards, business cards, documents or other heavy card stock is necessary.  It incorporates an exclusively designed front-feed tray that not only increases plastic card scanning efficiency in healthcare and financial services applications but also reduces roller wear by up to 60 percent over competing brands, resulting in lower total cost of ownership.  The Xerox DocuMate 3460 also includes ultrasonic double-feed detection technology that will alert the user if double feeding of originals occurs during scanning.  This technology prevents lost images and enables paper of different weights or thickness to be scanned quickly and reliably. continue reading...

Reduce the Costs of Your Print Environment

Did you know that documents can cost your business up to 3% of your annual revenue? And a large portion of this expense comes from office printing. However, when properly managed, you can reduce your printing expense by nearly 30% while simultaneously increasing productivity in your office.iStock_000003117570Small

The first step to decreasing costs is to centralize the purchase of printer supplies. Often times, print supplies are purchased by individuals or departments. Furthermore, print cartridge expenses become buried in supply budget lines, making print costs impossible to track. continue reading...

Conlin’s Digital Print & Copy Center Invests in Xerox Color and Black & White Technology; Expands Revenue Streams

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KING OF PRUSSIA, Pa. and ROCHESTER, N.Y. – Conlin’s Digital Print & Copy Center is among the first in its area to install Xerox Corporation’s (NYSE: XRX) new Color 1000 Press.  To further strengthen its operations Conlin’s also added two Xerox Nuvera® 144 EA Production Systems and takes full advantage of workflow solutions offered through Xerox.

“Successful businesses rely on emerging technology and marketing trends,” said Bill Conlin, president, Conlin’s Digital Print & Copy Center. “This investment in Xerox equipment distinguishes our printing capabilities from the competition – we meet our customer’s deadlines, not make them.”

With the Color 1000 Press’ clear dry ink, Conlin’s expects to generate new market opportunities by offering highlighted images and text for short-run magazines and promotional marketing materials.  The company will use the press and XMPie’s UDirect® Classic software along with Xerox’s FreeFlow® Variable Information Suite software to fulfill customers’ requests for personalized and variable-data printed pieces. continue reading...